This year's Heineken Thirst has the largest talent roll call of them all. It includes David Guetta, Afrojack, W&W, Madeon, Nervo, Example, R3hab, Goldfish & Blink, XU, Bunga and Bate.
With a whopping 20,000 elated music fans that head over to Heineken Thirst at Sepang International Circuit on December 14, the crowd quenched their thirst of dance music over the two massive stage, the Green Stage and the Star Arena.
The stage established an origami design concept where that same concept also defined the architectural innovation of the Green Stage’s VIP area. Thirst 2013 also saw the limited edition Heineken Club Bottle launched for VIP and Heinesuite guests at Heineken Thirst before a wider release in some of Heineken’s flagship outlets across Malaysia. The aluminium bottle features a variation of Moore’s signature vector-funk graphics and is inspired by the innovative origami design ethos Heineken showcased during Milan Design Week, which is reflected throughout the Heineken Thirst festival site.
On the subject of moments, this year the festival featured a brand new spectacle. In-between Nervo and Afrojack, Heineken Thirst unveiled a new star attraction – the Thirst Green Moment. From the booming intro that stunned the Green Stage crowd into silence, to the multi-level visuals and choreographed lasers and pyrotechnics set to a specially commissioned music track, the Thirst Green Moment wowed an astonished audience and introduced a new sensory experience to Malaysian festivals.
Most of all, there were the thousands of unifying, unique and individual experiences of the people who come to Heineken Thirst, who help to define it and separate it from other music festivals.